[NEWS] USA’s Music Billboard Ranks EXO’s ‘Growl’ as #1 Best K-pop Song of 2013

“Growl” was the crown jewel in boy band EXO’s fantastic 2013. While past singles like “Mama” and “Wolf” were based around complex concepts and busy production, “Growl” used a sparse, Southern hip-hop beat that let the 12 boys’ talents shine through. A blend of rap, R&B melodicism and pop hooks, the breakout single had something for all listeners. Its accompanying video focused on a straight-forward, one-take video, again allowing for EXO’s talents — in this case, choreography — to shine, not detracting from over-the-top high fashion. Along with high interest from the United States — the boy band is the newest act to land among the top-selling K-pop tracks in America — “Growl” solidifies EXO as the act to watch in K-pop’s continuing international advancement.

Source: Billboard 

Billboard- 20 Best K-pop Songs of 2013

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